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*Why keywords is important in blogging and content writing
*Web traffics through popular keywords on search engines
*Web traffics through search engine marketing (SEM)
*Tools for most popular keywords on search engines
As a content writer, you will agree with me that getting to know about most popular keywords on search engines will surely help you come up with trendy contents.
As a blogger, it’s an undeniable fact that trendy contents can help you attract web traffics through popular search engines such as Google, Yahoo, Yandex and Bing.
This is why being able to get direct traffics from popular search engines still remains the cheapest and probably the best way to get people to visit your blog.
Web traffic from popular keywords on search engines
Yes you can also get web traffics through other means such as internet marketing, social media and advertisements, but the most potent way to get web traffic is through keywords on search engines.
While you could be spending lot of money for web traffics through internet marketing or social media marketing, traffics through search engines are free and highly favoured by Google.
Web traffics through search engine marketing (SEM)
Search engine marketing is a form of internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs).
This kind of marketing is usually done through the use of either paid placement, contextual advertising, and paid inclusion, or through the use of free search engine optimization techniques also known as organic result.
Businesses can achieve organic and ethical search engine optimisation that works through most of the marketing companies out there. What search engine marketing does is to to help your company achieve the best search engine results possible and make online presence grow from strength to strength.
Search tools for most popular keywords on search engines
It was claimed that people around the world conducted billions of searches each day on popular search engines and social networking websites.
But then you wonder what exactly do people search for on search engines? Below are some search tools for most popular keywords on search engines.
#1). Google Trends
Google Trends is the number one search tool for most popular keywords on search engines. This tool compares two or more keywords to see which has a higher search volume and how searches change over time.
Simply put, it allows user to tap into Google’s database of searches, to determine which keywords are most popular. You can view the volume of search queries over time worldwide or by regions and subregions, by languages, categories, and in Google properties such as news, image, or product search.
#2). Wordtracker Top Keywords
The Wordtracker Keywords tool delivers an SEO edge that free tools cannot give. Quite simply, it’s one of the most authoritative keywords tool on the Web. If you want to generate more targeted traffic and multiply your profits, Wordtracker is a great tool to use.
With Wordtracker, you can get keyword results based on real searches by real people, keywords that customers use when they are ready to buy, a direct access to the very latest data etc.
#3). Bing Webmaster Keyword Research Beta
Bing Webmaster Keyword Research Beta helps you find query volumes for phrases and keywords by country and language. This keyword research tool shows data show from organic searches on Bing.
It also provides the number of impressions for a time period with Average Bid and Average CPC for ad placements on the top and sides of search results.
#4). Google Adwords Keyword Tool
Google Adwords Keyword Tool gives you a list of keywords related to your original query, search volume, competition, and trends.
You can also use this keyword search tool to estimate possible Web traffic, filter keywords based on a number of different inputs/outputs, and show ideas that are specifically tailored to your website.
Mind you, Keyword Planner has replaced Keyword Tool. With Keyword Planner, Google has combined the functionality of Keyword Tool and Traffic Estimator to make it easier to plan search campaigns.
You can use Keyword Planner to find new keyword and ad group ideas, get performance estimates for them to find the bid and budget that are right for you and then add them to your campaigns.
BuzzFeed has the hottest, most social content on the web. The website features breaking buzz and the kinds of things you’d want to pass along to your friends.
It combines a technology platform for detecting viral content with an editorial selection process to provide a snapshot of “the viral web in realtime”
Find out what content is getting socialized the most across the Web. View by category, drill down to the 20 most viral for the week, or see what’s just launching that’s making a buzz.
Other Keywords Search Tools
Yahoo Buzz Log
Shows top overall keyword searches by Yahoo users with rank, buzz score, and how the search volume has moved in rank. There are additional options to narrow the buzz log by categories such as actors, movies, music, etc.
More of a report, the Bing Community Search Blog breaks down billions of search queries from the previous year and offers insights by popular interests.
AOL Search Trends
Lists the top 50 search trends both hourly and daily on AOL. Data in AOL contains web and image searches (powered by Google), video (powered by Blinkx), News, Shopping, Maps, and Yellow Pages (powered by various providers).